For the second section of the brief we were presented with an envelope with which to pick our client out of (written on paper, not really small clients!) I was furious with my selection of Jane Austen at first, I tried in vain to swap with people but neil and sally were having none of it. So i put aside my existing opinions of her literature and began to study the woman herself. I found an incredible amount of information in a book i borrowed from the Uni library. Most interestingly of which was the section on her family.
The brief itself was to produce a business card, letter head and compliment slip for Jane Austen, as if she were a real client. I decided to research into several avenues of her life, which could personify her, even if it was an obscure characteristic or trait. I decided to look at the much ignored fact that the Austen family outcasted one of their children due to his mental health. On the face of it, the Austen family was a well regarded respectable family, with a Reverend for a Father, two Admiral sons, an Oxford graduate, and of course Jane herself. Whilst there was this hushed up side which was given very little mention in the book I researched from which praised Jane's every action.
To illustrate this theme, I decided to use the obvious 2 sided aspect of the business card to suggest the 2 sided life of the Austen family. One side bright and elegant whilst the other dark, perhaps decayed.
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